Thursday 15 December 2011

Apple iPhone and iPad apps


Angry birds is celebrating its second birthday and as a reward for its customers has released 15 special levels on its iphone apps. Furthermore, all episodes of the game have been unlocked, an episode being the term used to group 20 levels of the game. Angry birds has been a phenomenon and one of the most popular iPhone apps across its lifespan, and its success on this platform has lead to iPad apps, other mobile platform apps, a board game, soft toys and now talk of a television series and a feature film.
Even Microsoft is now embracing iPhone apps. Both its popular service Evernote and its new Sky Drive service are now available as iPhone apps. Also featuring as iPhone apps are the Xbox Live service and even the Kinectimals game which helped launch the Kinect gaming peripheral for the Xbox 360. However there is no word on Microsoft’s key product, Microsoft Office making its way to iPhone just yet. The iphone apps are also available as iPad apps however in some cases they are little more than a port to the iPad, with the size of the apps simply expanded and the resolution distorted.
Although Microsoft will inevitably make money from selling the software as iPhone apps, it is a surprising move considering Windows is pushing its own Mobile operating system and needs all the exclusives it can get to help convince people to switch and boost its market share from a paltry 5.8%. However perhaps the lack of any such release for Android is more telling. With 52% of the smartphone market perhaps Window views the Google backed Android system as the greater competitor, and has created iPhone apps to destroy Google believing it can compete with Apple in the long run?

No comments:

Post a Comment